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Lead by example

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  • Richard Martin
  • July 21, 2014
  • 1:47 pm
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Richard Martin

Richard Martin empowers leaders to outmaneuver uncertainty and drive change through strategic insight and transformative thinking.
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I have been focusing on each of the 10 leadership principles I learned as an officer in the army. This the fourth of these principles.

  1. Take your profession seriously and be a model of professional competency and development.
  2. Assume everyone is looking to you and will imitate you in your comportment, demeanour, and words.
  3. Walk the walk and talk the talk, but remember that actions speak louder than words.
  4. Own up to mistakes and errors, and correct them immediately.
  5. Follow the golden rule. Respect goes both ways.
  6. Be willing to make hard decision and to justify and explain them if necessary. Don’t just “rule by fiat.”
  7. Be firm but fair. Explain your decisions when they concern people directly.
  8. Know what you stand for and make sure others know it also.
  9. Be honest with yourself and others.
  10. If you don’t know, say so. You can always find out or ask for someone’s advice or input.

Richard Martin is The Master Strategist and Leadership Catalyst. Richard brings his military and business leadership and management experience to bear for executives and organizations seeking to radically improve performance, grow, and thrive in the face of rapid change, harsh competition, and increasing uncertainty.

© 2014 Richard Martin. Reproduction and quotes are permitted with proper attribution.


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Richard Martin, President of Alcera Consulting Inc.

Richard Martin

Richard Martin is the President of Alcera Consulting Inc., a strategic advisory firm collaborating with top-level leaders to provide strategic insight, navigate uncertainty, and drive transformative change, ensuring market dominance and excellence in public governance. He is the author of Brilliant Manoeuvres: How to Use Military Wisdom to Win Business Battles and the creator of the blog ExploitingChange.com. Richard is also the developer of Strategic Epistemology, a groundbreaking theory that focuses on winning the battle for minds in a world of conflict by dismantling opposing worldviews and ideologies through strategic narrative and archetypal awareness.

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