Skip to content
Logo of blog www.exploitingchange.com by Alcera Consulting Inc.
  • About
    • Richard Martin
    • Alcera Consulting Inc.
  • Services
    • Consulting
    • Facilitation
    • Training
    • Speaking
  • Blog
  • About
    • Richard Martin
    • Alcera Consulting Inc.
  • Services
    • Consulting
    • Facilitation
    • Training
    • Speaking
  • Blog
Contact
  1. Home
  2. »
  3. Readiness & Strategy
  4. »
  5. Richard Martin’s Monday Morning Brilliant Manoeuvres

Richard Martin’s Monday Morning Brilliant Manoeuvres

Share this post

  • Richard Martin
  • October 15, 2012
  • 4:41 pm
  • No Comments
Picture of Richard Martin

Richard Martin

Richard Martin empowers leaders to outmaneuver uncertainty and drive change through strategic insight and transformative thinking.
All Posts

Brilliant Manoeuvre
To win in war and in business requires seizing and maintaining the initiative; going on the defensive only buys time to consolidate a position, withdraw, reorient or reconstitute one’s forces.

Example
The legal battle that is currently unfolding between Apple and Samsung over Apple’s allegations that Samsung has violated its intellectual property in designing its smart phones is an example of a defensive move by Apple. It can therefore only be viewed as a temporary measure to buy time so it can maintain the initiative in the smart phone wars. Apple can’t rely on this type of manoeuvre to protect itself from long-term competition.

Tip
Strategy is the art of generalship and command in the widest sense. In a business, this means identifying what the business is about, its mission, raison d’être, vision, and major objectives for the next 3 to 5 years max. Strategy also requires the identification and planning of the ultimate ends, ways, and means for the organization.

Richard Martin is a consultant, speaker, and executive coach. He brings his military and business leadership and management experience to bear for executives and organizations seeking to exploit change, maximize opportunity, and minimize risk.

More information about Brilliant Manoeuvres: How to Use Military Wisdom to Win Business Battles

Richard’s Speaking

Richard on Twitter: boldleadership

Richard’s Company Website: www.alcera.ca

© 2012 Richard Martin. Reproduction and quotes are permitted with proper attribution.


Discover more from Exploiting Change

Subscribe to get the latest posts sent to your email.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Ready to

Navigate change and strengthen your strategy?

Let’s get started.

Book a call

Share this post

Richard Martin, President of Alcera Consulting Inc.

Richard Martin

Richard Martin is the President of Alcera Consulting Inc., a strategic advisory firm collaborating with top-level leaders to provide strategic insight, navigate uncertainty, and drive transformative change, ensuring market dominance and excellence in public governance. He is the author of Brilliant Manoeuvres: How to Use Military Wisdom to Win Business Battles and the creator of the blog ExploitingChange.com. Richard is also the developer of Strategic Epistemology, a groundbreaking theory that focuses on winning the battle for minds in a world of conflict by dismantling opposing worldviews and ideologies through strategic narrative and archetypal awareness.

PrevPreviousMy New Book Is Available – Mon nouveau livre est maintenant disponible
NextWaves of StrategyNext

The Burden and the Withdrawal – The American Strategic Revolution

Read More »

Europe’s New Strategic Frontier – The EU, the Eastern Flank, and the Rise of Poland

Read More »

My latest Strategic Leadership column in Canadian Defence Review

Read More »
Page1 Page2 Page3 Page4 Page5

You've come this far...

Ready to build a strategy

That is truly impactful?

Book a call

Logo of www.exploitingchange.com blog, by Alcera Consulting Inc.

I collaborate with top-level leaders to provide strategic insight, navigate uncertainty, and drive transformative change, ensuring market dominance and excellence in public governance.

Contact me

+1 (514) 453-3993

Latest Articles

  • The Burden and the Withdrawal – The American Strategic Revolution
  • Europe’s New Strategic Frontier – The EU, the Eastern Flank, and the Rise of Poland
  • My latest Strategic Leadership column in Canadian Defence Review

Links

  • About
    • Richard Martin
    • Alcera Consulting Inc.
  • Services
    • Consulting
    • Facilitation
    • Training
    • Speaking
  • Blog
  • About
    • Richard Martin
    • Alcera Consulting Inc.
  • Services
    • Consulting
    • Facilitation
    • Training
    • Speaking
  • Blog

Sign up for weekly insights

Sign up for weekly insights

We don’t spam! Read more in our privacy policy

Check your inbox or spam folder to confirm your subscription.

Privacy Policy – Terms & conditions

Alcera Consulting Inc. © 2024 Copyright - All Rights Reserved

Socials

X-twitter