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The real test of morale is adversity

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  • Richard Martin
  • April 7, 2014
  • 5:39 pm
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Richard Martin

Richard Martin empowers leaders to outmaneuver uncertainty and drive change through strategic insight and transformative thinking.
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It’s not what you do when you’re successful that counts, but rather what you do when you’re facing adversity and obstacles; this is the real test of morale.

Morale is different from mood, and is built on unity and cohesion. Strong morale is built upon unity of purpose and action, determination to succeed, and cohesion in the face of opposition, disruptions, uncertainty, friction, and obstacles.

Perseverance and courage come from faith in the mission. No one can call up the reserves of strength, courage, and motivation needed to persevere without total belief in their mission and vision, and in the nobility or validity of their cause. Powerful metaphors can rally people around the mission and vision.

People need to feel they are part of something bigger than themselves. Strength comes in numbers, but the group must be made up of the right people, and have a structure and purpose that resonates at all levels of the organization.

True motivation and discipline come from within. Individuals perform at their best when they are impelled to do so from within themselves. External rewards and punishments only go so far in influencing behaviour.

Richard Martin is a consultant, speaker, and executive coach. He brings his
military and business leadership and management experience to bear for executives and organizations seeking to exploit change, maximize opportunity, and minimize risk
.

© 2014 Richard Martin. Reproduction and quotes are permitted with proper attribution.


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Richard Martin, President of Alcera Consulting Inc.

Richard Martin

Richard Martin is the President of Alcera Consulting Inc., a strategic advisory firm collaborating with top-level leaders to provide strategic insight, navigate uncertainty, and drive transformative change, ensuring market dominance and excellence in public governance. He is the author of Brilliant Manoeuvres: How to Use Military Wisdom to Win Business Battles and the creator of the blog ExploitingChange.com. Richard is also the developer of Strategic Epistemology, a groundbreaking theory that focuses on winning the battle for minds in a world of conflict by dismantling opposing worldviews and ideologies through strategic narrative and archetypal awareness.

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